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Visual Identity and Brand Standards

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dzԹ’s visual identity reflects who we are—our people, cultures, communities, and shared responsibility to carry this work forward in a good way.

Every use of the dzԹ name, logo, and visual elements represents more than the institution—it reflects Indigenous knowledge, identity, and presence in post-secondary education.

This page provides the standards and approved assets to support clear, consistent, and respectful representation of dzԹ across all communications.

Brand Standards

Guidelines for using dzԹ’s brand across all materials, including logo usage, colours, and typography. These standards help ensure all communications are clear, consistent, and respectful of dzԹ’s identity as an Indigenous institution.

Download Visual Identity Brand Standards PDF

Logos & Marks

Access official dzԹ logos and approved variations for use across communications and materials. Includes primary logos and alternate versions to ensure correct and consistent application.

View Logos & Marks

50th Anniversary Logos

Access official 50th anniversary logos for use in anniversary-related communications and materials. Includes approved variations and guidance to ensure the 50th identity is used appropriately alongside the dzԹ brand.

View 50th Anniversary Logos

Tagline

Guidelines for using dzԹ’s tagline, We Are Indigenous, across communications. Provides direction on when and how to use the tagline to ensure it reflects dzԹ’s identity, values, and voice.

View Tagline Guidelines

Need Help?

Not sure what to use or need support with a project? The Communications team can provide guidance on brand usage, assets, and communications support.

Contact us at comm@firstnationsuniversity.ca

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